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	advertising highlander xcalibre lothian corporate branding business cards comp slips letterheads direct marketing flyer leaflet poster ticket e-marketing e-newsletter flash banner online banner exhibition banner board stand packaging cd dvd promotional origami clothing folders menus publications brochures newsletters programmes web design lothian edinburgh xcalibre
			branding n. (brand) a name, symbol, logo, or other item used to distinguish a product or manufacturer from its competitors. Developed as part of a company re-branding, I added a secondary colour to the existing		blue and a new typeface “gill sans” applied to the logotype. I also developed an additional mark for smaller spaces. Both versions are shown above with all possible colour combinations.